Data profiling is the beginning of an effective data management strategy. Although profiling techniques provide an essential first step, there is much more to a complete data management strategy. The foundation of data management consists of four technology building blocks: data profiling, data quality, data integration and data augmentation.

Your data initiatives cannot succeed unless you have a technology and methodology that addresses all four of these areas. These building blocks each require unique processes, but the building blocks form the necessary parts of a complete data management strategy.