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| Posted: |
24 Apr 2008 |
| Published: |
01 Jan 2007 |
| Format: |
PDF
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| Length: |
10
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| Type: |
White Paper |
| Language: |
English |
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ABSTRACT:
In the digital age, the document-in all its many formats-has become the cornerstone of customer communications. From account notices, billing statements, and welcome kits to sales decks, direct mail promotions, and e-mail newsletters, the document is central to any company's efforts to get, keep, and grow customers.
So consider this: What are your documents really telling your customers?
White Paper in Brief
Who:
Senior decision makers in marketing, sales, service, and human resources
What:
New ideas and tactics for raising the impact of online and offline documents
How:
- Explores the next dimension of one-to-one communications and where documents fit
- Explains why companies no longer must choose between cost and control
- Details three best practices for delivering interactive, intelligent documents at the point of sale while keeping production and fulfillment centralized and costs low
- Shows examples of interactive, intelligent documents in action, along with benefits to the company and to the customer experience
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BROWSE RELATED RESOURCES:
Customer Satisfaction | Customer Service |
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View All Resources
sponsored by Exstream Software |
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