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Market Trends sponsored by CMO Council
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These are reports on Market Trends published by CMO Council. The links under MORE GENERAL and SUBCATEGORIES take you to all published reports on that topic. |  |
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Marketing Outlook 2008
 
WHITE PAPER: Posted: February 8, 2008 | Published: February 1, 2008
POSITIVE OUTLOOK FOR MARKETING SPEND: Annual Survey Reveals Top Strategic Priorities for ‘08; Better Accountability and Use of Customer Data Analytics Lead List of Accomplishments.
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Marketing Outlook 2007
WHITE PAPER: Posted: August 24, 2007 | Published: August 1, 2007
"Marketing Outlook 2007" is a groundbreaking study conducted by the CMO Council uncovering the further changes executives plan to make in 2007 to upgrade organizational effectiveness, strengthen customer engagement and achieve even greater ...
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Secure the Trust of Your Brand
WHITE PAPER: Posted: September 19, 2006 | Published: September 1, 2006
Secure the Trust of Your Brand, a new CMO Council study, chronicles increasing information security concerns among customers, corporate executives, marketers and the media.
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MORE GENERAL: 
