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Strategic Planning sponsored by CMO Council
Taking Your Payroll Data from the Basement to the Board Room
View this Webcast to explore the evolution of payroll and workforce data and their value to your enterprise. Discover how enterprises today are using payroll data to improve profits, grow business and become employers of choice. 		sponsored by Infor
These are reports on Strategic Planning published by CMO Council. The links under MORE GENERAL and SUBCATEGORIES take you to all published reports on that topic.
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 MORE GENERAL: Business Management
 SEE ALSO: Adaptive Enterprise | Balanced Scorecards | Business Consulting Services | Business IT Alignment | Business Models | Business Process Reengineering | Business Service Management | Corporate Governance | IT Governance | Outsourcing | Succession Planning | Workforce Planning
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Competition at the Crossroads: Strategic Planning and Action in Disruptive Markets
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WHITE PAPER:   Posted: July 23, 2007 | Published: July 2, 2007
This new study by Deloitte Consulting's TMT group and the BPM Forum finds that companies are having difficulty anticipating market change and are limited in their capacity to make effective course-correcting.
Define & Align the CMO
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WHITE PAPER:   Posted: May 24, 2007 | Published: May 1, 2007
Today's CMO faces conflicting expectations, bottom line pressures, and rapidly evolving technologies that are changing the face of marketing. Define & Align the CMO explores the attributes, skills and strategies needed for CMOs to succeed.
Crunch Time: Global Competitiveness Audit
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WHITE PAPER:   Posted: February 1, 2007 | Published: January 30, 2007
"Crunch Time: Global Competitiveness Audit," is a study by the CMO Council and BPM Forum on the competitive concerns and preparedness of North American technology and telecom companies on the global marketplace.
Select & Connect: Strategies for Targeted Acquisition and Retention
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WHITE PAPER:   Posted: January 11, 2007 | Published: April 1, 2006
While marketers are making customer development a priority, they have a significant disconnect with the realities that drive effective customer targeting, acquisition and retention.
Staging & Gauging: Do Events Pay Off?
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ANALYST REPORT:   Posted: March 2, 2005 | Published: February 1, 2005
After facing the challenges of reduced travel following 9/11 and event-spend cutbacks during the subsequent business slowdown, event marketing has rebounded magnificently.
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