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Marketing sponsored by Portrait Software


		Successful Social Networking and User Generated Content Applications: What You Need to Know This white paper provides an overview of the dramatic shift in communication brought about by social networking and discusses how some companies are already capitalizing on this revolution.	sponsored by Akamai Technologies


Reports on Marketing published by Portrait Software

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	The Relevance Revolution: Making the Move from Personalized to Individualized Marketing sponsored by Portrait Software WHITE PAPER - This paper explains the challenges marketers face today and how innovative, next generation campaign approaches are beginning to separate the best from the rest. Posted: September 17, 2008 \| Published: September 17, 2008 Topics: Business Intelligence \| Customer Loyalty \| Databases \| Financial Services \| Marketing \| Productivity

	Treating 11 Million Customers as Individuals: How Nationwide Building Society Made Customer Relationship Management Deliver Returns sponsored by Portrait Software CASE STUDY - Nationwide needed an IT system that could support customer care across its customer-facing channels, including call centers, branches and Internet. Read this case study and see how Nationwide maximized the value of its customer interactions. Posted: September 4, 2007 \| Published: July 1, 2006 Topics: Banking Industry \| Call Centers \| CRM \| Customer Data Management \| Customer Interaction Services \| Customer Service \| Marketing \| ROI


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