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Model-Driven Approach to Business: Managing Process Change and Improvement
This white paper explores the benefits associated with business process modeling and discusses the steps essential for successful business process improvement.
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BOOK - New Aberdeen research reveals that customer data quality is a sales and marketing leadership issue. Aberdeen found that over 70% of Best-in-Class firms are driven to improve customer data quality by competitive and profitability pressures ...
Posted: March 27, 2008 | Published: June 1, 2007

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Topics:  Benchmark Testing | Customer Data Management | Data Management Software | Data Mining | Data Quality | Marketing

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