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	From Cold to Hot: Lead Nurturing Programs That Generate Sales sponsored by Vtrenz, Inc WHITE PAPER - This white paper explains the importance of lead nurturing–in the lead management process. It discusses best practices for nurturing leads in today's competitive business environment, and offers advice for implementing a lead-nurturing program. Posted: August 20, 2008 \| Published: August 20, 2008 Topics: B2B Integration \| CRM \| Email \| Lead Generation \| Marketing Information Systems \| Purchase Order Management \| ROI \| Routing Protocols \| Sales \| Systems Management \| Telephones

	How Do You Score? Silverpop's Benchmark Study of B2B Lead Management Practices sponsored by Vtrenz, Inc WEBCAST - Listen to this webinar and learn how to grab a peek at your competitors marketing results. It also discusses lead growth, form completion rate, email performance metrics, channels, and best practices. Posted: August 20, 2008 \| Premiered: August 20, 2008 Topics: B2B \| B2B Integration \| B2B Integration Software \| B2B Online Trading \| Best Practices \| Budgeting \| Channel Management \| Email \| Lead Generation \| Market Research \| Metrics \| Performance Testing \| Product Development

	Business-to-Business Data Integration in a SOA World sponsored by DataDirect Technologies PODCAST - ZapThink, a leading IT advisory and analysis firm for XML, Web Services, and Service Orientation technologies, has released a new podcast on Business-to-Business Data Integration in a SOA World. Posted: July 31, 2008 \| Premiered: January 1, 2007 Topics: B2B \| B2B Integration \| B2B Integration Software \| Business Intelligence \| Data Integration \| SOA \| Web Services

	Bitpipe Research Guide: EAI and Web Services sponsored by Bitpipe RESOURCE CENTER - Research has shown more than 30 percent of IT spending is on integration, with software costs running into the millions of dollars for large enterprises. Posted: November 30, 2006 \| Published: November 30, 2006 Topics: Application Development and Integration Services \| Application Integration \| Application Server Software \| B2B Integration \| Business Integration Software \| EDI \| Enterprise Application Integration Middleware \| Integration Server Software \| SOAP \| Systems Integration Services \| UDDI Specification \| Web Services \| WS-Security \| XML

	B2B Communications Made Simple with EDI-sphere sponsored by Iyka Enterprises Inc PRODUCT OVERVIEW - EDI-sphere integrates Electronic Data Interchange (EDI) technology in the business environment and interoperates with Partners in any EDI format, such as X12, EDIFACT, XML, etc. Posted: March 2, 2004 \| Published: January 1, 2004 Topics: B2B \| B2B Integration \| EDI

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