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Technology Buying and Media Consumption Benchmarking Survey
sponsored by TechTarget

WHITE PAPER - This report shows an unexpected tendency in technology buying research toward software downloads as the top online media type used by technology professionals - coupled with high usage and effectiveness rankings for attending live conferences.
Posted: March 23, 2007 | Published: March 1, 2007

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Topics:  Business IT Alignment | Hardware Selection | IT Spending | Market Trends | Marketing Literature | Software Selection | Surveys | Vendor Selection

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