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	Email Creative That Works: An Evaluation of Opens and Click Rates Associated with Various Creative Elements sponsored by Silverpop Systems Inc. WHITE PAPER - To help marketers identify creative elements that can really improve results, Silverpop undertook a comprehensive study of both BtoB and BtoC email messages, evaluating a variety of creative elements and comparing open and click rates. Posted: August 8, 2008 \| Published: January 1, 2006 Topics: Best Practices \| Email \| Email Marketing \| Newsletters \| Public Relations

	Technology Buying and Media Consumption Survey, Report 4 sponsored by TechTarget WHITE PAPER - This report is fourth in a series of quarterly surveys to TechTarget's IT Research Panel. Respondents' preferences for media consumption and technology marketing solutions are compared to initial benchmarks and trends established in our pre... Posted: March 6, 2008 \| Published: March 1, 2008 Topics: Blogs \| Business IT Alignment \| Information Technology Professionals \| IT Spending \| Market Trends \| Newsletters \| Podcasts \| Search Engines \| Surveys \| Vendor Selection \| Webcasts \| White Papers \| Wikis

	Technology Buying and Media Consumption Survey, Report 3 sponsored by TechTarget WHITE PAPER - This report is third in a series of quarterly surveys to TechTarget's IT Research Panel. Respondents' preferences for media consumption and technology marketing solutions are compared to initial benchmarks and trends established in our previous... Posted: October 19, 2007 \| Published: October 1, 2007 Topics: Blogs \| Business IT Alignment \| Information Technology Professionals \| IT Spending \| Market Trends \| Newsletters \| Podcasts \| Search Engines \| Surveys \| Webcasts \| White Papers \| Wikis

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